User Guides4 min readUpdated Sep 25, 2026

The Septra AI Agent Team & Delegation Guide

Meet Septra's autonomous AI agent team (CMO, Paid Ads Optimizer, Growth Lead, Business Analyst, CTO, and Product Team) and learn how multi-agent delegation works.

Septra equips your business with an autonomous, specialized AI workforce. Rather than relying on a single generic chatbot, Septra orchestrates specialized agent personas across executive leadership, paid media optimization, search visibility, conversion rate optimization, financial modeling, and software engineering.

Septra AI Agents Team
Septra AI Agents Team

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1. Complete Agent Directory#

Each agent persona is configured with domain-specific system prompts, integrated third-party tools, fine-grained rate limits, and persistent memory across execution sessions.

Executive & Strategy Leadership#

  • Ori (Chief Executive Officer & Chief of Staff)
    • Core Mission: High-level cross-functional alignment, strategic roadmapping, executive briefing synthesis, and resource prioritization.
    • Capabilities: Synthesizes cross-departmental findings from marketing, sales, and product into concise weekly executive briefings; orchestrates top-down delegation across CMO, CTO, and Business Analyst agents.
    • Autonomous Cadence: Monday Morning Executive Briefing and weekly goal progress evaluation.
  • Sage (Chief Marketing Officer)
    • Core Mission: Omnichannel marketing strategy, audience positioning, campaign budget governance, and brand voice consistency.
    • Capabilities: Keyword intent discovery, competitor strategy audits, multi-channel campaign planning, and automated delegation to execution specialists.
    • Autonomous Cadence: Weekly Marketing Strategy Review and campaign health checks.
  • Percy (Personal Assistant & Chief of Staff Support)
    • Core Mission: Operational productivity, schedule coordination, meeting digest processing (via Granola), and priority task triaging.
    • Capabilities: Distills meeting notes into action items, prepares pre-meeting briefing dossiers, and drafts email responses.

Growth & Acquisition Specialists#

  • Aria (Paid Ads Performance Optimizer)
    • Core Mission: Maximizing Return on Ad Spend (ROAS) and reducing Customer Acquisition Cost (CAC) across paid advertising channels.
    • Connected Channels: Google Ads, Meta Ads (Facebook & Instagram), LinkedIn Ads, Reddit Ads.
    • Capabilities: Real-time Quality Score audits, underperforming keyword negative targeting, ad fatigue detection, and cross-channel budget reallocation modeling.
    • Autonomous Cadence: Weekly Paid Ads Audit and continuous budget anomaly detection.
  • Gale (Growth Lead & Conversion Specialist)
    • Core Mission: Organic acquisition flywheels, search visibility, on-page Conversion Rate Optimization (CRO), and content marketing.
    • Capabilities: Autonomous Generative Engine Optimization (GEO) audits, technical SEO scans, competitor website monitoring, automated blog publishing, and multi-channel social scheduling.
    • Autonomous Cadence: Weekly GEO Visibility Scan, Technical SEO Crawl, and Competitor Pulse.

Analytics & Operations Specialists#

  • Elana (Business & Financial Analyst)
    • Core Mission: Enterprise Resource Planning (ERP) and CRM intelligence, cash flow forecasting, and operational efficiency analysis.
    • Connected Systems: Odoo ERP, HubSpot CRM, Stripe Billing.
    • Capabilities: Generates 5 automated executive reports:
      1. *Executive Business Health Report*
      2. *Sales Pipeline Velocity & Win-Rate Report*
      3. *Invoicing & Cash Flow Forecast*
      4. *Inventory Turnover & Stockout Risk Analysis*
      5. *Vendor Spend & Procurement Audit*
    • Autonomous Cadence: Monday Morning Financial & Sales Cadence.

Product & Engineering Specialists#

  • Theo (Chief Technology Officer & Engineering Lead)
    • Core Mission: Architectural integrity, repository health, API documentation, and code review governance.
    • Connected Systems: GitHub, Cloudflare, AWS Infrastructure.
    • Capabilities: Analyzes codebase diffs, checks security vulnerabilities, drafts Pull Request reviews, and verifies OpenAPI contract compliance.
  • Astra (Chief Product Officer / Lead PM)
    • Core Mission: Product strategy, customer problem framing, feature roadmaps, and specification writing.
    • Capabilities: Authors Amazon-style PR/FAQs, 1-pagers, and comprehensive product requirement documentation (PRDs).
  • Nova (Product Analyst)
    • Core Mission: Requirement decomposition, user story mapping, and quantitative feature prioritization.
    • Capabilities: Structures acceptance criteria, generates edge-case matrices, and applies RICE/MoSCoW scoring models.

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2. Multi-Agent Delegation Architecture#

Septra employs a hierarchical delegation model where executive agents break down complex business goals into structured, parallelized tasks:

[ Business Objective: "Launch Q4 Black Friday Campaign" ]
                      │
                      ▼
               Ori (CEO) / Sage (CMO)
          ┌───────────┼───────────┐
          ▼           ▼           ▼
        Aria        Gale        Elana
     (Paid Ads)   (Growth)   (Analytics)
          │           │           │
     Ad Copy &    Blog Post &   ROAS & Margin
    Budget Model  Social Post    Projections
          └───────────┼───────────┘
                      ▼
          [ Tasklix Task Board ]
          [ Status: In Review ]
                      │
                      ▼
            [ Human Approval ]
  1. Strategic Decomposition: When an objective is submitted to Sage or Ori, the agent formulates an execution plan identifying required capabilities.
  2. Sub-Mission Dispatch: Sub-missions are dispatched asynchronously to specialists with specific input parameters and context blocks.
  3. Synthesis & Human Review: Specialists generate deliverables and post them to the workspace Task Board in the In Review state, awaiting human approval before any live changes are pushed.

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3. The Interactive Agent Playground#

Every agent in your workspace features a real-time conversational playground:

  • Streaming HTTP Responses: Sub-second time-to-first-token powered by Anthropic Claude and OpenAI models.
  • Persistent Semantic Memory: Agents automatically recall prior conversation context, past completed deliverables, and indexed knowledge base documents.
  • Turn Chat Into Work: Convert any message or creative suggestion in chat directly into a tracked task with one click.
  • Direct Deliverable Generation: Ask agents to draft complete marketing assets, code snippets, or analytical tables directly within the chat stream.